• Understand the conceptual framework of Digital Marketing
  • Understand How Customers behave in digital space
  • Understand the concepts of Value Creation, delivery and communication in digital space
  • Legal and Ethical Issues in Internet Marketing
  • Understand the workings of paid advertisement and search engine optimized advertisements on popular search engine.
  • Understand how to use web analytics and the concept of ROI in Digital space
  • Understand the usage of Social Media
  • This course helps the companies to Increase brand awareness, drive sales and/or leads

  • Today, no marketing plan or strategy is complete without digital strategy. Almost all industries have been using digital marketing to build brand, generate leads or sell.
  •  As the world is getting more and more digitized in every respect, Digital Marketing is a booming career option today. With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong  impact in the world of Marketing and Advertising.

  • 100 Hrs, 3 Hours a week

  • Theory
  • Practical
  • Assignment
  • Case study
  • Certificate
  • Evaluation
  • Internet Marketer

  • Digital Marketing vs.Traditional Marketing
  • Affiliate Marketing
  • Analytics Marketing
  • Blog Marketing
  • Content overview
  • Content Marketing
  • Email Marketing
  • Inbound Marketing
  • Mobile Marketing
  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO)
  • Social Media Marketing (SMM)
  • Social Media Optimization (SMO)
  • Email Marketing
  • Mobile Marketing

  • 3 Years UG degree approved & specialized in Digital Marketing
  • Certificate from Digital Vidya on SEM
  • Certificate from Edx
  • Certificate on Google analytics from Google
  • Certificate on Facebook ads and Marketing
  • Guaranteed placement
  • Opportunity to handle marketing campaigns independently
  • Industry-recognized curriculum
  • Chance to learn from practical exercises and live projects
  • Chance to attend sessions with industry experts
  • Free Internship
  • Chance to build a strong professional network

Course Leaning Outcomes/Job Role

  •  Course Leaning Outcomes/Job Role
  • Digital Marketing Expert
  • Digital Marketing Manager
  • Lead Generator
  • Digital Content Writer
  • SEO Specialist
  • Digital Sales Executive
  • Digital Marketing Specialist
  • Social Media Specialist
  •  Web analytics
  •  Entrepreneur
  •  Digital Marketing Trainer
  •  Digital Marketing Consultant
  •  Freelancer

Placement Partners