Key Facts

Duration: 2 Years

Course Type: Full Time

Course Start: August 2019

The Post Graduate Diploma in Management (PGDM) in Digital Marketing is integrated with TimesPro offered by ASMs IMCOST, one of the top colleges in Thane, India for PGDM in finance, aims at training the students for bring to you an Industry integrated program in digital marketing that will not only make sure you get certified with cutting-edge digital marketing skills but are also ready to create exciting brand campaigns.

Digital Marketing is a broad term; granted. But with various channels available to create successful digital campaigns, comes great opportunity. To ensure that you utilize these opportunities to their fullest, we educate you with various concepts to give you a deep insight into the latest practices.

What the future of Digital Marketing holds

  • People will step into brand experiences and ads will be filmed with 360-degree cameras
  • People will have more omni-channel experience where we will see a conjunction of traditional and digital media together
  • Smart wearables and augmented reality will play a major role in advertisement display segment
  • Advertisers will know our interest in their ad campaigns because our pulses via smartwatches will tell them

Program Objectives

The Post Graduate Diploma in Management (PGDM) in Digital Marketing is integrated with TimesPro, aims at training the students for Digital Marketing certifications. No matter what your experience level, this program helps you gain professional skills and expertise needed to build an exciting career in the digital marketing domain.

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    WHY Study Post Graduate Diploma in Management (PGDM) Digital marketing integrated with TimesPro at IMCOST in Thane

    Digital marketing is an ever-changing and evolving field, with something new to learn every day. It has revolutionized marketing and advertising and has managed to uproot traditional marketing strategies. Today, several brands are trying to ride the digital wave and that itself is the proof of digital marketing revolution worldwide.

    With an increase in demand for digital marketing services, there comes a range of opportunities knocking at your door. Its time to grab these opportunities and climb up the success ladder.

    Following are the top reasons why students should pursue PGDM course in Digital marketing with TimesPro in Thane from ASMs IMCOST, one of the best management colleges in India.

    • Internships leading to 100% guaranteed placements at global organizations.
    • The course of PGDM Digital Marketing with TimesPro is focused towards giving students actual industry experience ensuring skill developing hands-on training.
    • PGDM Digital Marketing integrated with TimesPro.
    • ASM Edge for holistic development & employability.
    • 360o grooming to meet industry needs & demands.
    • Course content core developed by leading industry experts.

    ASM Students Have Consistently Proven to be Industry- Ready Professional with Well-Rounded Abilities

    Admission to PGDM Institutions shall be made only from the candidates qualified from any one of the six All India tests i.e.; CAT, XAT, CMAT, ATMA, MAT, GMAT or the common entrance examinations (if any) conducted by the respective State Governments.

    • Score in any one of the six All India tests i.e. (CAT, XAT, CMAT, ATMA, MAT, GMAT) or the common entrance examinations (if any) conducted by the
      respective State Governments. 35 to 60% .
    • Score for academic performance in X Std., XII Std., Under Graduate Degree/ Post Graduate Degree 5 to 25% .
    • Group discussion/interview 20 to 45% .
    • Weightage for participation in Sports, Extra Curricular Activities, Academic diversity and Gender diversity 5 to 20%

    Working closely with industry specialists, TimesPro has designed modules that equip you with a real understanding of Digital Marketing concepts, tools, resources and platforms that help you in your journey as a skilled Digital Marketer.

    • Fundamentals of Digital Marketing
    • Website Development
    • Content Marketing
    • Social Media Marketing
    • Google Analytics
    • Search Engine Marketing
    • Affiliate Marketing & Adsense
    • Online Reputation Management
    • Influencer Marketing
    • Search Engine Optimization
    • Email Marketing
    • Overview of Mobile Marketing
    • Dashboard & Reporting
    • How to make a Digital Marketing Plan

    A student completing PGDM in Digital Marketing integrated with TimesPro can look at niche opportunities in following areas:

    SOCIAL MEDIA MARKETING:</strong
    Designation: Social Media Executive / Manager,
    Salary: 15k to 25k, After 3 years of experience, 35k to 70k

    CONTENT MARKETING:
    Designation: Content/Copy writer, Content Strategist,
    Salary: 15k to 30k, After 3 years of experience 50k to 80k

    ONLINE REPUTATION MANAGEMENT:
    Designation: Online Reputation Executive / Manager,
    Salary: 15k to 25k, After 3 years of experience 35k to 70k

    DIGITAL ANALYST:
    Designation: CPC/CPI Analyst,
    Salary: 15k to 30k, After 2 years of experience 45k to 60k

    FREELANCE DIGITAL MARKETER:
    Monthly earning with just 2-3,
    projects: 25k – 35k,
    With 3-4 years of experience 50k to 80k

    Disclaimer:
    Actual salary & job roles may vary from the ones written above.

    START YOUR EXTRAORDINARY JOURNEY TOWARDS QUALITY EDUCATION JOURNEY AT ASM'S IMCOST, THE COURSE WHICH IS DESIGNED AND DELIVERED BY INDUSTRY EXPERTS, STALWARTS AND FOREIGN FACULTIES WITH INTEGRATED EXCELLENCE DRIVEN GURANTEED PLACEMENTS.

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